Ragamuffin Coffee Roasters

I partnered with Ragamuffin Coffee Roasters, a Ventura-based coffeshop and roastery built on community and craftsmanship, to reimagine their brand identity and packaging system. Starting from their vision of creating connection through coffee, I developed a look that felt approachable yet elevated, balancing modern design with a handmade, human touch. I crafted a full visual system including logo marks, packaging, apparel, and supporting graphics that gave each roast its own voice while staying cohesive across every bag and touchpoint. The new identity not only modernized the brand but also captured the warmth and authenticity that makes Ragamuffin who they are.